T he social networking waters are gradually making their way to every part of the marketing hub, invading almost every part of our lives. Social shopping is another phenomenon that is taking over the marketing world. Social shopping platform is a true market place, where users can meet up with other people, engage into conversation and may also get down to trading any item they want to dispose off. Moreover, they can discuss over the internet while shopping for a product, share their experiences. One more thing that can be done is a live environment where sales personnel can directly engage a customer in a chat and then shape his opinion.
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